LesserEvil's Kind 45 Challenge
Lesserevil 101

LesserEvil's Kind 45 Challenge

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Lesserevil 101

LesserEvil's Kind 45 Challenge

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A note from our CEO...

Welcome to Kind 45, our second challenge of 2021! We hope that some of you enjoyed completing our Revive 45 Challenge so much that you’ve come back for more. (If you haven’t checked out Revive 45, it lives right here on our blog for you to try any time you’d like!)

Our goal with these challenges is to find ways to thrive despite the hardships we’ve all faced this past year, so that we can emerge from this slumber as more complete people. While Revive 45 was largely about developing lifestyle habits for better physical health, our next challenge is about developing one of the key pillars of feeling your best from the inside out: kindness.

Kindness is one of the most powerful agents of human change, and its effects are just as significant to the person practicing it as to the person receiving it. It’s scientifically proven that devoting resources to others brings a sense of lasting well-being that is hard to replicate. It increases self-esteem, empathy, compassion, and drastically improves your mood. Most importantly, it increases your sense of connection with people, the planet, the universe, and your place within it.

The Kind 45 Challenge involves working through a checklist of kindness-related tasks, posted below, to be completed daily, weekly, and throughout the whole challenge. While some of the tasks might feel a little awkward at first, if you stick with this challenge, what once seemed unnatural will become second nature as you notice yourself becoming more outgoing and gregarious. What’s most important is that you make it fun! Don’t be afraid to go overboard a little by giving silly gifts and writing notes of appreciation to the people in your life. If you complete the challenge, we’ll send a little gift to YOU!

To consider the challenge completed, we’ll ask that you submit a Kind 45 results form every 2 weeks, for a total of 3 submissions for the whole challenge. Don’t worry, if you registered at the beginning of the challenge, we’ll email you the form to remind you when it’s time to submit! In the meantime, if you’d like to share any photos from your challenge experience, please feel free to tag us on Instagram.

Thank you for joining us, and we look forward to hearing from you soon!

Your friend always,


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